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PMR Consulting supported MIH Naspers in their EUR 1.44 bn acquisition of two targets in Europe.
2008-05-15

  • Geographical coverage

    Bulgaria, Czech Republic, Hungary, Poland, Russia, Romania, Ukraine

  • Delivery time

    12 weeks

Consulting Project - PMR Consulting - other industries

Client's need

At the beginning of 2007, Naspers (www.naspers.com), a EUR 2 bn (USD 2.7 bn) revenue (2007) multinational media company of South African origin and with principal operations in electronic and print media, turned to PMR for assistance in finding acquisition targets in the area of Central and Eastern Europe and e-commerce and internet sectors.

Our deliverables

PMR has analyzed e-commerce and internet markets in the selected countries of Central and Eastern Europe and prepared profiles of all companies which withstand criteria provided by our client and could be potential takeover targets. Those which were evaluated as most suitable were recommended to the client.

Value for the client

By engaging PMR, Naspers were provided with detailed information about the internet and e-commerce markets in Central and Eastern Europe which, when combined with other data owned by the client, allowed them to decide which players should be taken over. Link to the press release.

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