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Analysis of automation systems market in Poland

  • Industry


  • Geographical coverage


  • Client type


Consulting Project - PMR Consulting - construction

Client's need

Our client – a leading global producer of automation systems – turned to PMR consulting team to conduct a market analysis in order to optimise commercial strategy in Poland.

Our deliverables

To obtain a comprehensive market picture of the automation systems industry in Poland, the PMR team:

  • conducted a B2B study among installation and fitting companies, construction advisors, distributors, and producers – the study included a series of interviews that addressed key trends and preferences, buying criteria, current suppliers, marketing tools, products novelties, etc.
  • completed desk research and a media review of major producers
  • analysed current marketing strategies seen on the polish automation systems market
  • carried out a general review of the industry and the macroeconomic outlook.

Value for the client

PMR delivered a strategic market analysis that enabled the client to pursue their development strategy and build actionable next steps for the commercial operations in automation systems market in Poland.

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