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Search for distributors of non-food products to HoReCa industry in Russia
2011-05-06
Geographical coverage
Russia
Delivery time
4 weeks
Client's need
Our client, a leading European manufacturer and provider of waste management solutions for professional users and B2B, requested for PMR’s support in expanding its business to Russia and beginning to collaborate with a strong distributor with proven experience in the HoReCa industry. The client asked us to focus on Moscow and Saint Petersburg, the two largest cities of the Russian Federation.
Our deliverables
By using a long list of distributors of non-food products to the HoReCa industry, compiled during the first stage of the project, PMR’s team identified and contacted a number of companies which matched all of the requirements specified by the client. In order to follow up the phone calls, marketing materials and leaflets, including product information, were provided to the most promising potential business partners who expressed interest in the client’s offer. As the next step, PMR helped the client by organising travel to Russia and scheduling meetings with several interested companies.
Value for the client
As a result of the study PMR identified and provided a list of several companies (in Moscow and Saint Petersburg), distributors of non-food supplies in Russia, willing to begin collaboration with the client. In addition, PMR supported the client by scheduling meetings with potential business partners and organising the logistics.
