We have found 5 case studies matching your criteria:
Market research in the pharmaceutical sector: "Report on reimbursement, founding and price approval of medicines, with special emphasis on oncology drugs, in Poland, the Czech Republic, Slovakia and Hungary".
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Client's problem:
The client, a global pharmaceutical company, wanted to check all the procedures and criteria required in the processes of medicine reimbursement and price approval. He particularly asked for assessment of the reimbursement conditions in the cases of expensive orphan and oncology drugs. We were also asked to check the distribution potential of a particular group of medicines on a given market.
Our solution:
The whole project was conducted in each country separately in the two channels: hospital and retail pharmacies. We made thoroughly researched the relevant legislation and requirements which regulate the reimbursement and the price approval processes once a medicine has been introduced into the national market. We analysed each stage of the process, different reimbursement degrees for distinct medicines' groups and we also looked into different pricing levels. We also interviewed a number of specialists, doctors, public officials, pharmacists and pharmaceutical companies' representatives in order to obtain up-to-date and detailed market information. We checked the dossier requirements necessary to apply for reimbursement / price approval and identified vital factors for the process to be successful. Finally, we researched the oncology and orphan drugs which are currently registered on the market and whose reimbursement has been approved. We checked the potential for a group of new medicines to be introduced into this market. We also evaluated the chances of their successful reimbursement and price approval processes.
How the project ended:
The result of the project was a detailed, circa 50 pages, report, analyzing and commenting the reimbursement and price approval processes step by step, with relevant links, legislation dossiers and flowcharts illustrating the procedures in a clear way.
Delivery time:
40 days per country
What the client received through this project:
Our client gained a thorough knowledge of different procedures of drug reimbursement and price approvals in the four countries of CEE. He learnt the principal factors which have a crucial impact on the success / failure of a medicine on the market. He got to know the price levels of competitive drugs and was provided with useful recommendations on how to approach the market with his products.
Multi-category sourcing project in Central and Eastern Europe for one of the top 5 oil companies
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Client's problem:
A leading global petrochemical company requested our help with exploring the Central and Eastern European markets for lower-cost sourcing alternatives to several product categories it uses in the manufacturing and sales process, ranging from chemicals through textiles to refinery equipment. Our assistance was needed in the context of formulating the company's new strategy concerning its global supply network, which would optimize the costs of procured materials.
PMR's task was to search for potential business partners in the CEE region who could supply the items requested by our client at competitive prices. Eventually, the search focused on the three most promising countries: Poland, Czech Republic and Romania in the two most relevant sourcing categories. Our findings were designed to serve as pivotal information used towards reshaping the company's global supply chain strategy into a more efficient and cost-effective system that involved identifying new business partners in the lower-cost region of CEE.
Our solution:
PMR utilized its extensive research capabilities in Central and Eastern European countries in order to conduct desk and primary research in local languages aimed at generating important data points, gathering insights and tracing market trends in the specific sectors of interest to our client. At this stage our consultants not only used secondary sources such as national statistics or publications, but also interviewed a wide range of market experts, ranging from branch trade associations to key players. At the end of this stage of the research we were able to present extensive market reports outlining the general economic situation in the researched countries, the performance and condition of the specific industries important to our client, and potential for sourcing in each evaluated country. Upon the client's request, we also provided detailed information concerning trade rules, restrictions and duty rates for exporting the sourced products to key global markets such as the EU and the U.S.
The second stage of the research had the goal of identifying a group of local producers that potentially could become sourcing partners for our client. PMR first scanned the focus markets for the largest and/or most reputable companies in their respective areas of business and then conducted detailed research on each of them in order to determine their competitiveness and ability to meet the client's needs. Our methodology included gathering available market data along with in-depth interviews and surveys conducted with the short-listed companies so as to obtain the full picture of their product offer and pricing schemes as well as manufacturing traditions, current business condition, level of employment and export experience. During the interviews our consultants also evaluated crucial qualities of the potential sourcing partners which cannot simply be judged from looking at a company website or leafing through its catalogue: the quality of customer service, timeliness and professionalism of business interaction, willingness to offer additional services and propose unique procurement solutions, etc.
Encouraged by the results of our research, the client requested our assistance in organizing site visits to selected companies during their trip to Poland. We promptly verified the ability of the key executives of those local companies to meet with our client, scheduled the meetings and assisted the client with arranging the most convenient transportation options.
How the project ended:
Encouraged by the results of our research, the client requested our assistance in organizing site visits to selected companies during their trip to Poland. We promptly verified the ability of the key executives of those local companies to meet with our client, scheduled the meetings and assisted the client with arranging the most convenient transportation options.
Delivery time:
4 months
What the client received through this project:
Our study was a starting point on the way to extend our client's already vast supply chain to include companies from the Central Eastern European region. The possibility of significant cost cuts has encouraged our client to further explore the possibility of co-operation with CEE companies.
PMR Consulting supported MIH Naspers in their EUR 1.44 bn acquisition of two targets in Europe.
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Client's problem:
At the beginning of 2007, Naspers (www.naspers.com), a EUR 2 bn (USD 2.7 bn) revenue (2007) multinational media company of South African origin and with principal operations in electronic and print media, turned to PMR for assistance in finding acquisition targets in the area of Central and Eastern Europe and e-commerce and internet sectors.
Our solution:
PMR has analyzed e-commerce and internet markets in the selected countries of Central and Eastern Europe and prepared profiles of all companies which withstand criteria provided by our client and could be potential takeover targets. Those which were evaluated as most suitable were recommended to the client.
How the project ended:
Our client obtained a stake in two internet oriented companies active in the Central Eastern Europe area:
- Gadu-Gadu S.A. (October) - operator of the biggest Polish internet communicator with estimated EUR 4 mln (PLN 14.4 mln) revenues and used by 6 mln Poles,
- Tradus plc, until recently QXL Ricardo plc (December) - owner of several highly successful e-commerce auction platforms including Poland-oriented www.allegro.pl, the Czech www.aukro.cz and the Swiss site www.ricardo.ch
Tradus' acquisition has been reported at EUR 1.33 bn (GBP 950 mln), while the purchase of a 55% majority share in Gadu Gadu from the Warsaw Equity Holding (investment fund) was valued at EUR 62 mln (PLN 230 mln). Currently Naspers controls 96% of Gadu-Gadu shares and aims to withdraw the company from the Warsaw Stock Exchange shortly. Disclosed total investment in both companies' shares reached EUR 1.39 bn, while the real figure is estimated at EUR 1.44 bn.
Delivery time:
3 months
What the client received through this project:
By engaging PMR, Naspers were provided with detailed information about the internet and e-commerce markets in Central and Eastern Europe which, when combined with other data owned by the client, allowed them to decide which players should be taken over.
Link to the press release http://www.pmrconsulting.com/news/PMR-Consulting-supported-MIH-Naspers-in-their-EUR-1.44-bn-acquisition-of-two-targets-in-Europe..shtml
Outsourcing of graphic services in Macedonia, Serbia, Croatia, Bulgaria, Poland and the Czech Republic
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Client's problem:
The client is one of the leading pharmaceutical companies in Europe and they decided to do global sourcing study for graphic services. They decided to use the services of PMR Consulting to do the sourcing study in CEE.
Our solution:
PMR Consultants evaluated the CEE market in order to provide the client with a list of the best countries where the search for partner companies should take place. After the evaluation of the region, PMR Consulting decided that biggest potential lays in Macedonia, Serbia, Croatia, Poland, Bulgaria and the Czech Republic. PMR Consultants found the companies that fit the criteria posted by the client, established contact with the key management staff in each of the selected companies, and provided strategic advise regarding the best potential candidates in these countries
How the project ended:
The client is currently evaluating the global supply of companies providing graphic services and is about to decide where to outsource the services.
Delivery time:
The client required a swift response, thus the project was carried out in only 3 weeks
What the client received through this project:
The client received a long list of companies that initially met their criteria, then a short list of the best companies in the selected countries and contacts to key management in the companies on the list
Search for a potential retail apparel partner.
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Client's problem:
Our client, a multinational apparel clothing company needed a list of potential partners for entering the Polish and Czech markets with apparel clothing products.
Our solution:
A team of PMR Consultants did quick market research and identified the best matching partners. As an addition to the project, our consultants contacted those companies with a preliminary inquiry on behalf of our client, and provided them with a full list of contact persons? details in each company and also with recommendations on the cooperation possibilities with those companies. Our market knowledge on the distribution structure was also transferred to the client.
How the project ended:
PMR managed to identify and contact many decision making members of staff of the top retail clothing companies in Poland and the Czech Republic and present a preliminary cooperation inquiry from the client. We were then available to clarify any further questions or queries that our client had and present our recommendations, based on our market knowledge and insight, which companies would be the best partners for our client.
Delivery time:
1 week for each country
What the client received through this project:
Our client received a report ? a detailed list of potential partners ? retail apparel clothing companies, with precise contact details to a decisive person in each of the firms. Through the project our client received also a better understanding of the Polish and the Czech retail market and its distribution structure.
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