Our solution:
Thanks to our international background and the language capabilities of our consultants, PMR was able to put together a project team of native speakers as well as people fluent in English, German, Italian, Spanish and French. Thanks to that approach we were able to research in local languages and provide additional insights on all the markets.
Our consultants conducted a number of interviews with top-level executives from companies marketing the products in question, conducted extensive desk research, visited relevant trade shows as well as hair salons in various countries.
Delivery time:
12 weeks
What the client received through this project:
Based on the information gathered through primary and secondary research, PMR was able to put together a detailed report, discussing major players on the market as well as product trends and market forecasts for the five-year period.
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Sector: FMCG »
