H&M entered Romania already in March 2011.
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"As we conclude and sign off on the CEE sourcing projects for textile and refinery equipment products, I would like to express my appreciation to you and your team for your support. [...]"
Global Market Development Analyst, One of the top five oil producers globally
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We are a member of the Strategic and Competitive Intelligence Professionals (SCIP)
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We are a member of the European Association of Opinion and Marketing Research Professionals ESOMAR.
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Industrialised mortars market study in Central Eastern Europe for international manufacturer of premixed mortars
 Client's problem:
Our client was one of the market leaders in various regions of the world, however had no presence in the Central Eastern Europe. Prior market entry company decided to establish high level of knowledge about the particular markets set up priorities. |
Our solution:
The research covered the economical evolution and situation in the country, evaluation of the situation in the construction sector of each country, its evolution, trends and tendencies, and most importantly, details about the industrialized mortars market in each country, defining the size of the market, the volume of the market, evolution of the market, market trends, most important products, major players and stakeholders, their size, market share, share-holders, volume, net sales, management, etc. To get a detailed market insight, telephone interviews with industry experts and practitioners were conducted e.g. in the Chambers of Building Materials, Associations for Construction Insulation, management of key players in these countries. PMR also cross checked the data with other relevant associations and authorities and by doing so the most approximate estimations as to the market volume, value and its segments were obtained.
Delivery time:
12 weeks
What the client received through this project:
The client was provided with detailed analysis of the market trends in each of the mentioned countries. Additionally PMR consultants prepared presentations on each of the researched countries on client's request. Through this project our client gained a detailed knowledge not only about the dry mortars market but also about its whole background like general situation in the construction branch, preferences of the local clients as well as detailed knowledge about the activities of its competitors.
Read more about Market entry feasibility study »
Read more about Competitive Intelligence »
Sector: Construction »
Read more about Poland »
Read more about Czech Republic »
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Read more about Romania »
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