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"From the beginning of the project, PMR was a professional partner who listened to our needs and catered their proposals according to our needs, their strengths and our budgetary constraints.  [...]"

Director of Sourcing, Global marketer of consumer and commercial products




PMR Consulting is a member of the Society of Competitive Intelligence Professionals (SCIP).
We are a member of the Society of Competitive Intelligence Professionals (SCIP).
PMR Consulting is member of the European Association of Opinion and Marketing Research Professionals ESOMAR.
We are a member of the European Association of Opinion and Marketing Research Professionals ESOMAR.


Analysing company strategy and market place
Analysing company strategy and market place

Client's problem:

Our client is a Poland based specialized retailer operating a wide network of a few hundred stores countrywide under its trademark portfolio. To fuel company ongoing development our client decided to search for external sources of finance and asked PMR to prepare a report evaluating its current strategy, future plans and market place compared with its competitors.

Our solution:

A team of PMR Consultants organized a workshop with client's management to analyse their business and strategy in a form of a Commercial Due Diligence process. We gathered information on various crucial aspects like brand portfolio, brand strategy, opinions on the market, comparison with competitors and other information necessary to understand client operations. Based on the information collected, we prepared a report that clearly states client's market potential, strategy, future plans as well as evaluated it in comparison with what is going on the market and competitors' activities.

How the project ended:

The result of the study has been presented to the client both in form of over 100 page report and a presentation.

Delivery time:

2 months

What the client received through this project:

Through this project client received an independent evaluation of its strategy in a concise and transparent form that could be further used in contacts with investors.


Read more about Strategic consulting »
Sector: Consumer goods »
Sector: Retail »
Read more about Poland »
Read more about Slovakia »


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